Darex Home
Branding
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Marketing
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Darex Home

2025
About the project

Darex Home is a leading distributor of wooden panel materials, furniture fittings, and edge bands. As a key player in the furniture manufacturing industry, they needed a comprehensive strategy to enhance their social media presence and digital advertising efforts.

Our ChallEnge

Darex Home need to:

  • Strengthen their brand presence across Instagram, Facebook, TikTok, and LinkedIn.
  • Create engaging visuals and videos that resonate with their target audience.
  • Improve engagement through effective copywriting, scheduling, and management of social media interactions.
  • Optimize their Meta and Google Ads to drive targeted traffic and conversions.
Our Solution

134 Agency provided a full-suite social media and advertising solution:

Social Media Management: We took over Darex Home’s Instagram, Facebook, TikTok, and LinkedIn accounts

Our services included:

  • Content Creation: Developing compelling visuals and videos tailored for each platform.
  • Copywriting: Crafting engaging and brand-aligned copy for all posts.
  • Scheduling and Management: Planning and scheduling posts to maintain a consistent online presence. We also managed inbox messages and comments to foster positive engagement with followers.

Digital Advertising: We executed strategic campaigns on Meta and Google Ads to amplify Darex Home’s reach and drive results:

  • Meta Ads: Designing and managing ads on Facebook and Instagram to target potential customers and increase brand awareness.
  • Google Ads: Creating and optimizing search and display ads to capture high-intent leads and drive traffic to their website.
What it achieved
  • Enhanced Social Media Presence: Our tailored content and consistent posting schedule increased engagement across all platforms. Darex Home saw improved interaction rates and a more vibrant online community.
  • Effective Ad Campaigns: Our strategic Meta and Google Ads campaigns delivered targeted traffic and high-quality leads, contributing to the overall growth and success of Darex Home’s digital marketing efforts.
A group of people socializing in a warmly lit room with brick walls and large windows, some standing and conversing, others seated on couches.
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