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We build the reason people care. Helping hospitality and lifestyle brands create stronger perception by aligning strategy, identity, communications and experience.
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134 was built around a simple observation. After years spent in hospitality, marketing and brand building, we realized the difference often comes down to perception. The brands people remember create a feeling, a story and a sense of belonging long before a transaction happens.
Different backgrounds. Shared ambition.A team united by curiosity, creativity and a belief that the strongest brands are built through deeper understanding.
Iulia Jalba
Martina Veselinović
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Aleksandar Marković
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Kaja Gavrilović
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Danica Ćirić
Milan Bogosavljević
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Marko Dimitrijević
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We go deeper before we build.
Before strategy, before design and long before marketing, we focus on understanding the forces that shape how people think, feel and make decisions. The strongest brands are rarely built from obvious ideas. They are built from discoveries.
We Believe Brands Should Be Felt.
Throughout our careers, we have seen people travel across cities for a restaurant, recommend a hotel as if it were a personal discovery and talk about certain brands years after the original experience.Those moments have always fascinated us.They remind us that strong brands are built through emotion, atmosphere, consistency and the countless details that shape how people feel. Long before someone becomes a customer, they become part of a story.That is the kind of work we care about.
If this way of thinking resonates with you, we'd love to hear your story.
“Everything we do sets a new standard for experience, unlocking rights holder monetisation and giving brands access to powerful, connected communities.”
Let’s innovate together!
